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2022 Preview: Cosmoprof Worldwide Bologna Opens April 28
Cosmoprof Worldwide Bologna is one of the cosmetics and personal care industry’s most comprehensive and international tradeshows. And...
Deanna Utroske
Apr 19, 20226 min read


Considering Trends & Innovation in Beauty
On Monday, I had the distinct pleasure of speaking to a classroom of graduate students and senior level cosmetic engineering students at...
Deanna Utroske
Apr 14, 202221 min read

2022 Preview: in-cosmetics Global Opens in Paris This Week
in-cosmetics Global has long been one of the most significant international tradeshows in the beauty care and personal care and fragrance...
Deanna Utroske
Apr 3, 20224 min read


Beauty Product Innovation: an Exploration of Ideas, Information, and Inspiration
This week I had the pleasure of being a guest speaker for senior students in the Cosmetics and Fragrance Marketing program at FIT. For...
Deanna Utroske
Feb 10, 202217 min read

The Best 2022 Cosmetics & Personal Care Tradeshows and Beauty Industry Events List
If you’re in the business of skincare, makeup, hair care, bath and body care, fragrance, wellness, hygiene, nail care, and the like; then...
Deanna Utroske
Jan 23, 20227 min read

14 thought-provoking quotes from the 75th SCC Scientific Meeting & Showcase
“I don’t think there has been a time when science and the work that you do has been more important.” ~ Robert Skinner, Deputy Director...
Deanna Utroske
Dec 18, 20212 min read


The Future of Cosmetics Science will be Built upon a Bedrock of Beauty History
At least that’s what I gathered from the opening-day presentations at this year’s Society of Cosmetic Chemists Scientific Meeting and...
Deanna Utroske
Dec 13, 20212 min read

Conserving and Replacing Water in Beauty Product Formulations
Beauty consumers, brands, formulators, and ingredient makers are changing the way we use water. The current wave of solid product formats...
Deanna Utroske
Nov 21, 20217 min read

Innovations in Oral Care
This year’s Cosmoprof North America tradeshow was a good place to be if you’re curious about the future of oral care. Today’s Oral Care...
Deanna Utroske
Nov 14, 20216 min read


Event Alert: FounderMade
FounderMade Beauty & Wellness Summit 2021 Today, Thursday September 23 at 4pm EST, I am moderating a FREE online FounderMade panel all...
Deanna Utroske
Sep 23, 20211 min read


The Importance of Thought Leadership in the Cosmetics and Personal Care Industry
As a visible and vocal professional, I hope to inspire women to become thought leaders within the beauty and wellness industries. Earlier...
Deanna Utroske
Sep 14, 20211 min read
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