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Deanna Utroske
Nov 10, 20233 min read
In The News: near-infrared spectroscopy for consumers, and biorecycling to reach industrial scale
trinamiX GmbH puts NIR spectroscopy to work for skincare brands, and a first Carbios recycling facility will be online by 2025 in the...
Deanna Utroske
Oct 26, 20233 min read
In The News: big brands and beauty tech launch in India, new natural-origin skincare ingredients
Shiseido opens skincare and color cosmetics boutiques in India, skin analysis tech changes retail experience, and Active Concepts...
Deanna Utroske
Sep 28, 20231 min read
Client Content: Innovations in Beauty Tech, Revolutionizing the Consumer Experience
In this article developed for and published on the Cosmoprof Asia site, I explore beauty tech for at-home use as well as treatment...
Deanna Utroske
Jul 18, 20234 min read
The Only Two Customer Acquisition Strategies Your Beauty Brand Needs
Skincare, hair care, nutraceutical, and cosmetics brands rely on customer acquisition to survive and grow in today’s dynamic and...
Deanna Utroske
Jun 24, 20229 min read
Beauty Tech Blog: notes & quotes on VTO, the Metaverse, and our digital future
Beauty has always been a high-touch business. In recent years, much of that touch moved online, as more brands opted for Virtual Try-On...
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